As we are in the heat of summer and in constant need of quenching our thirst, the use of cans and bottles skyrockets. In partnering with Coca-Colas World Without Waste initiative, over 4 million pounds are recycled each year. This project was launched in 2018 when realizing the world has a packaging problem. Coke is the world’s leading beverage industry, and as the bottlers and distributors of their products, we have a social responsibility to help their recycling efforts.
Coke’s overall mission with this project is:
· To have 100% recyclable packaging by 2025
· 50% of all packaging is made with recyclable material by 2030
You can read more about this initiative by visiting their World Without Waste webpage.
Not only are we helping them reach this goal, but you can too. There is a lot more too recycling than most people understand, and it can get complicated. We want to break these tips and tricks down for you, to not be intimidated by the idea but contribute to the cause.
In writing this, we came across a relevant source from 2019,in which you can read for more insight on the tips we are providing. You're doing it wrong: 7 tips to recycle better | Earth Day
1. When buying your groceries and favorite Coke beverages at your local retailer, refrain from putting any of it in plastic bags. Bring your own reusable bags in … again, and again, and again.
2. Do NOT recycle ANYTHING smaller than a credit card, so be sure to remove all bottle caps from the beverages you purchased above before recycling.
3. Make sure anything you recycle is completely clean, totally empty, and dry to the touch. This is great news for you – you can enjoy every, last drop of Coke in the bottle!
4. “Combined materials” might as well befriend the trash can. Items can only be recycled in one material form. Be on the lookout for this the next time you are buying groceries, to ensure that what you buy is recyclable.
a. Examples: plastic coated coffee mug, wrapping paper, or rubber Styrofoam cannot be recycled at all.
5. Know your plastics by resin code. Well, that sounds a bit intimidating … more simply, the higher the number is generally less recyclable. Some recycling centers take plastics that cannot be picked up curbside.
6. DO NOT wish cycle by optimistically putting on-recyclable materials in the recycling bin. A whole load then becomes contaminated and non-recyclable. In essence, you are doing more harm than good, but we are sure it is all in good faith.
7. Lastly, if you are not sure about a material, Google it and teach yourself! If you don’t know if something can be recycled, take the time to look it up. Surely, your phone is in your hand or nearby often enough to do so.
See, it is not so bad or intimidating, and once you ‘practice’, you will be an expert in no time. On behalf of the Coca-Cola Company’s initiative, we want to thank you for thinking twice about the afterlife of your preferred Coke beverage. Not only are you helping us, but we are all working together for a better shared future and world. Stay refreshed and resourceful!